Who we are
Behavioral Health Partners is dedicated to providing professional addiction treatment marketing and consulting services while prioritizing the privacy and security of our clients, potential clients, and website visitors. We are also deeply committed to connecting individuals suffering from mental health, behavioral health, and substance use disorders with the right treatment center to help them recover. Our mission is to uphold the highest standards of integrity, excellence, and care, ensuring that every person we serve receives the guidance and resources they need to pursue a life of healing and recovery.
This Privacy Policy outlines how we collect, use, protect, and manage your personal data to ensure transparency and trust in our practices. By using our website and services, you agree to the terms outlined in this Privacy Policy.
Website Purpose and Data Collection
Behavioral Health Partners operates with two distinct purposes, which guide the types of data we collect and how we use it:
1. Supporting Treatment Centers
We assist addiction treatment centers in opening and marketing their services effectively. For this purpose, we collect data that is not protected under HIPAA, such as:
- Business contact information (e.g., name, email, phone number)
- Information related to treatment center operations and marketing needs
This information is used solely to provide marketing and consulting services and is not shared with third parties for unrelated purposes.
We have a strict vetting process for the treatment center partners we work with, ensuring their values, programs, and practices align with our mission to provide the highest quality of care to those in need.
2. Connecting Individuals Seeking Treatment:
We help individuals find appropriate addiction, mental health, and behavioral health treatment services in their area. To fulfill this purpose, we may collect and store Protected Health Information (PHI) as defined by HIPAA, including:
- Name, phone number, email address
- Services being sought
How We Differentiate Data Usage:
- Non-HIPAA Data: Data collected from treatment centers for marketing and consulting purposes is not subject to HIPAA regulations.
- HIPAA Data: PHI collected from individuals seeking treatment is handled in strict compliance with HIPAA, including secure storage and limited sharing with treatment providers under signed Business Associate Agreements (BAAs).
By clearly differentiating these purposes and ensuring a rigorous vetting process for our treatment center partners, we prioritize the well-being of those seeking help and the integrity of our services.
Information We Collect
We collect a variety of information to better understand your needs and enhance your experience. This includes:
We may collect personal details that can directly identify you, such as your:
- Full name
- Email address
- Phone number
- IP address
This information is typically gathered when you fill out forms on our website, subscribe to newsletters, or contact us directly.
Browsing Behavior:
We collect non-personally identifiable information about how visitors interact with our website, such as pages visited, time spent, and links clicked. This helps us optimize website functionality and improve the user experience.
Protected Health Information (PHI):
For individuals seeking addiction treatment, we collect and store PHI in compliance with HIPAA. This includes:
- Name, phone number, email address
- Services being sought
How We Use Your Information
We use the information collected for the following purposes:
- To connect you with the appropriate treatment providers if you are seeking treatment.
- To develop effective marketing strategies tailored to your needs.
- To optimize website functionality and enhance user experience.
- To maintain open communication by responding to inquiries, providing updates, and sharing relevant content.
PHI Usage:
PHI is used exclusively to connect you with specified treatment providers in the state where you seek help. This information is not sold or disclosed to third parties for marketing purposes.
Data Storage & Security
Behavioral Health Partners implements robust measures to protect your personal data, including:
- Encrypted databases for data storage.
- Restricted access to authorized personnel trained in data security best practices.
- Administrative, technical, and physical safeguards, including firewalls and secure servers.
PHI Security:
PHI is stored in secure, encrypted environments, and shared only with treatment providers who have signed Business Associate Agreements (BAAs) to ensure HIPAA compliance.
We retain personal data, including PHI, for a maximum of 12 months. After this period, data is securely disposed of through permanent deletion from encrypted systems to prevent unauthorized recovery.
HIPAA Compliance and Protected Health Information (PHI)
Behavioral Health Partners is committed to HIPAA compliance. Below are our practices regarding PHI:
Purpose of Collection:
We collect PHI to connect individuals with the treatment and services they are seeking.
Sharing PHI:
PHI is shared only with treatment providers in your state, under secure agreements and BAAs.
Patient Rights:
You have the right to:
Breach Notification Policy:
In the event of a data breach, we will notify all affected individuals promptly and in compliance with HIPAA requirements.
Cookies & Tracking Technologies
Behavioral Health Partners uses cookies, tracking pixels, and third-party analytics tools to monitor and enhance your experience. The tools we currently use include:
- Google Analytics 4 and Google Tag Manager, which help us analyze website performance and manage measurement tags.
- CallTrackingMetrics, which dynamically inserts the phone number displayed on our website based on how you reached us, and which may record calls for quality and training purposes. If a call is recorded, you will be notified at the start of the call.
- HubSpot, which powers our website forms, scheduling, and customer relationship management.
- The Meta advertising pixel, which helps us measure the performance of our advertising.
These technologies help us:
- Remember user preferences.
- Analyze website performance.
- Optimize marketing strategies.
You can control cookie usage through your browser settings. Disabling cookies may affect your experience on our website.
User Rights
- Request access to or correction of your personal data.
- Request deletion of your data when it is no longer needed.
- Exercise data portability rights where applicable.
All requests can be directed to hello@behavioralhealth.partners, and we will respond within 30 days.
Protection of Minors
Our website and services are intended for individuals aged 18 and older. We do not knowingly collect personal data from minors. If such data is discovered, it will be promptly deleted.
Third-Party Links & Tools
Our website may include links to third-party websites or tools (e.g., YouTube, social media). These platforms may collect data under their own privacy policies. We encourage reviewing those policies before interacting with third-party content.
Policy Updates
This Privacy Policy may be updated to reflect changes in our practices or legal requirements. Updates will be prominently communicated, and continued use of our services constitutes acceptance of the revised terms.
Contact Information
We are committed to addressing your concerns and ensuring the responsible management of your data.
